India’s leading Alcobev Consultancy Service
India is a fast-emerging market for drinks and every leading brand in the world wants to enter and succeed here. However, the market is shrouded in several myths and a complex import structure; these often discourage international brands from exploring its true potential. At SoHoWines Consulting, we introduce international brands to different aspects of India’s dynamic alcobev market and help them efficiently navigate the process of bringing their labels to Indian consumers.
Why Work With SoHoWines
Strong trade and academic network
Authentic, educational storytelling through social media
International outlook with local expertise
Proven success with global brands and trade bodies
Our Clients
Testimonials
Working with Sonal and her team is a pleasure. They are professional and have unrivalled visibility in the Indian market. Sonal is a masterful presenter and an enthusiastic brand ambassador.
Connor Best
Senior Director of Global Marketing,
Napa Valley Vintners
Napa Valley Vintners
The India Wine Insider has given me ideas on where we should focus our efforts & which segments of the market to align our brand with. Wine education, wine facts, building a strong digital presence to support these efforts will be critical. Driving consumer activity via wine competitions, regular in-trade/ in-markets tastings and most importantly- regular face to face visits will be critically important. The Wine Insider makes these points clearly.
Justin McCarthy
Commercial Manager,
Metala Vineyards - South Australia
Metala Vineyards - South Australia
Sonal Holland MW, with her knowledge prowess and passion, has inspired and educated wine-appreciating consumers, institutions and industry. Her knowledge of the industry, its regions and her connect with consumers across the globe cannot be ignored and only benefitted from, for the long-term.
Varun Anthony
Director (India)
– South Australia, Department for Trade and Investment– South Australia
– South Australia, Department for Trade and Investment– South Australia
When we were initially considering new lines of business, wine was the farthest thing from our minds. Yet, less than 2 years later, we are selling wines in Mumbai. The struggle to get this business going was not small. But the constant in this journey was the unflinching support, advice, guidance and friendship of Sonal Holland and her team. They literally hand-held us and helped us every step of the way. Sonal has been a friend and guide in this journey and I am sure we would have failed if it had not been for her. Thank you, Sonal.
Rakesh Saraf
Director, In Vino Veritas.
Expert Guidance on India’s Alcobev Industry
Whether you’re a brand, business, or curious enthusiast get tailored advice from the expert team behind India’s most trusted name in wine. Book a free 15-minute consultation the team.
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